ROAS calculator
Enter what you spent on ads and what those ads brought in to see your return on ad spend, the ROAS you need to break even and your profit after ads.
ROAS3.12x
Break-even ROAS1.82x
Profit after ads$1,790
Cost of sale32.1%
Your ads make money at this margin.
Questions and answers
What is a good ROAS?
Anything above your break-even ROAS makes money. For a 50 percent margin that is 2x, for a 30 percent margin it is 3.3x.
Why does my break-even ROAS matter more than a benchmark?
Because it comes from your own margin. A 3x ROAS is great for one store and a loss for another.
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